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Increase sales of Buffalo Rock’s private-label lemonade drink, SunFresh.
Lemonade can and should be enjoyed anytime of the year.
Everyone knows that lemonade tastes lemony. Rather than stating the obvious, we created a unique product feature: 100% Funshine. Packed with this secret ingredient, SunFresh became the beverage that delivers the “Taste of Summer” all year long.
Once relegated to the bottom cooler shelf at gas station mini-marts, SunFresh can now be found in restaurants, grocery stores and convenience stores throughout Buffalo Rock’s footprint.